Stylin’ the ADPH Way:
Understanding the New
ADPH Written and Verbal
Communication Standards
Satellite Conference and Live Webcast
Tuesday, June 23, 2009
10:00 - 11:00 a.m. Central Time
Produced by the Alabama Department of Public Health
Video Communications and Distance Learning Division
Faculty
Leslie Britt
Bureau of Financial Services
Alabama Department of Public Health
Debbie Patterson
Program Analyst
Information Technology
Alabama Department of Public Health
Why Does ADPH Need a
Standard for Communication?
The Vision Statement for ADPH states
in part that our purpose is “…to
provide caring, high quality, and
professional services for the
improvement and protection of the
publics health...
Policy for Written and
Verbal Communication
Policy 2008-007
Adopted by the department in
November 2008
To be used as a reference tool for
employees
Standardized format for all ADPH
employees
General Guidelines
ADPH uses The Gregg Reference
Manual for general guidance on the
basic rules for written business
correspondence.
The Tenth Edition is the current
edition being used by the
department.
General Guidelines
Bureau, area, and county office
managers are responsible for
maintaining a current edition at the
work site.
Correspondence must be proofread.
Reliance on grammar and spell-
check computer functions is not
enough.
General Guidelines
The Elements of Style is a good
reference book to ensure
correspondence is written clearly,
concisely, and without errors in
grammar and syntax.
Bureaus, public health areas, and
county offices should develop a review
and approval process for
correspondence directed to parties
outside the department.
General Guidelines
Several staff members may be
selected to serve as reviewers.
Prior review and approval is required
by the Bureau Director, Area
Administrator, or designee, for all
correspondence submitted for the
State Health Officers signature.
Things to Consider When
Preparing Correspondence
Be complete
Be clear
Be concise
Be specific and concrete
Be conversational, not stuffy
Be your own best proofreader then
ask a coworker to proofread your
work
After the content is written and
edited, review it to check the
following:
Spelling
Mechanics
Punctuation
Grammar
Things to Consider When
Preparing Correspondence
Absolute Commas
There are times when absolute
commas should be used:
Between the day and year in a date
expression
Example: June 1, 2008
Between city and state or country
Example: Montgomery, Alabama
Example: Beijing, China
Absolute Commas
Before and or but when it
separates complete ideas
Example: The meeting began
with a lot of debate, but people
left.
Between items in a series
Example: Refreshments were
served before, during, and after
the meeting.
Absolute Commas
After introductory phrases of three
or more words
Example: On June 1, 2008,
Dr. Williamson was determined
to complete the correspondence
guidelines.
Basic Business
Letter Construction
Standard Letter Items
Letterhead
Date
Inside Address
Salutation
Message (Text)
Complimentary Closing
Signature Block
Reference Initials
All correspondence related to ADPH
business should be prepared on
ADPH letterhead.
ADPH letterhead should not be used
for correspondence that does not
relate directly to ADPH business.
Basic Business
Letter Construction
Position the content of your letter so
it balances well with the ADPH
letterhead.
Use the preview feature of the
word processing program to:
Ensure a longer letter fits neatly
on the page.
Position a short letter neatly on
the page.
Basic Business
Letter Construction
Determine how much of a letter
should be carried over to a
second page.
Font
A professional business font
should be used.
Fonts smaller than 11 point are
discouraged.
Basic Business
Letter Construction
Margins
One inch top, one inch bottom, one
inch left, and one inch right
The top margin will need to be
adjusted for letterhead.
Margins may be adjusted to lengthen
a short letter or to make a two-page
letter fit onto one page.
Basic Business
Letter Construction
Adjusting the Length of a Letter
To spread a short letter (under
eight lines of text) over one page,
the writer may:
Increase the side margins.
Increase the font size to no more
than 12 point.
Basic Business
Letter Construction
Adjusting the Length of a Letter
Insert extra space above the
inside address, the signature
line, and the reference initials;
however, do not use more than
twice the recommended space in
each case.
Basic Business
Letter Construction
Adjusting the Length of a Letter
To condense a long letter (over 23
lines of text), the writer may:
Decrease the side margins.
Decrease the font size to no
smaller than 11 point.
Basic Business
Letter Construction
Adjusting the Length of a Letter
Reduce the space between the
date and the inside address to
two blank lines.
Reduce the space for the
signature from three blank lines
to two blank lines.
Basic Business
Letter Construction
Date
The date is centered, at least one-
half inch below the letterhead.
The correct date format throughout
the letter is June 1, 2008.
Do not use abbreviations in the
date.
Basic Business
Letter Construction
Date
Avoid slash and hyphen dates.
Example: 4/10/08 or 4-10-08
Military/genealogy style (1 June
2008) should not be used for
civilian business.
Basic Business
Letter Construction
Inside Address
The inside address begins at the
left margin, on the fourth line
below the date.
Avoid abbreviations other than
those printed on the letterhead or
envelope of your addressee.
Basic Business
Letter Construction
Inside Address
Use the standard U.S. Postal
Service abbreviations for states
two letters, all caps.
Whenever possible, use the four-
digit zip code extension.
Basic Business
Letter Construction
Inside Address
Make a point of spelling proper
names accurately.
Call to verify if unsure of the
correct spelling.
Do not rely on spell-check.
Call to verify if unsure whether
the recipient is male or female.
Basic Business
Letter Construction
Inside Address
As a general rule, use a title before
the name of the person.
Use Mr., Ms., Mrs., or Miss if the
person does not have a specific
title such as Dr., The Honorable,
etc.
Basic Business
Letter Construction
Inside Address
It is the State Health Officer’s
preference to use credentials after
the name, with no title before the
name.
Example:
Donald E. Williamson, M.D.
Basic Business
Letter Construction
Inside Address
Addressing a letter to
Dr. Donald E. Williamson, M.D.,
would be incorrect.
Call to verify the addressee’s
proper title, if you are unsure.
Basic Business
Letter Construction
Salutation
The salutation begins on the
second line below the inside
address, at the left margin, and is
followed by a colon.
Basic Business
Letter Construction
Subject Line
If used, the subject line begins on
the second line below the
salutation, at the left margin, and is
followed by a colon.
RE” or Subject” may be used.
Basic Business
Letter Construction
Message (Text)
The message or text of the letter
begins on the second line below
the subject line.
If no subject line is used, begin on
the second line below the
salutation.
Basic Business
Letter Construction
Message (Text)
Paragraphs in business
correspondence should begin at
the left margin (or the first line of
each paragraph may be indented
one-half inch).
Paragraphs are single spaced with
a double space between each
paragraph.
Basic Business
Letter Construction
Message (Text)
Avoid right justification of
paragraphs so they do not look like
form letters.
A business letter should be limited
to one page, if at all possible.
A good average length of a
business letter paragraph is three
to five sentences.
Basic Business
Letter Construction
Message (Text)
The first or last paragraph of a
business letter (a courtesy
comment) often has only one or
two sentences.
If you have any questions,
please call me at (334) 206-5200.
It is our pleasure to serve you
and your employees.
Basic Business
Letter Construction
Continuation Page
If the letter must be carried over to
the second page, carry over MORE
than one or two lines of message
plus the closing.
Basic Business
Letter Construction
Continuation Page
Identify the second page with three
lines as follows:
Mr. and Mrs. John Public
Page 2
June 1, 2008
Basic Business
Letter Construction
Continuation Page
The continuation header begins at
the left margin, one inch below the
top of the page.
Use plain bond paper for
continuation pages.
Basic Business
Letter Construction
Basic Business
Letter Construction
Continuation Page
Continue the message of the letter
on the third line below the
continuation header.
Complimentary Closing
The complimentary closing begins
on the second line below the last
line of the message.
Complimentary Closing
Begin the complimentary closing
at the center point of the letter.
Capitalize only the first word of the
closing, and follow the closing with
a comma.
Example: Yours truly,
Basic Business
Letter Construction
Complimentary Closing
The preferred professional closing
for ADPH business
correspondence is
Sincerely,
Basic Business
Letter Construction
Signature Block
The signature block begins on the
fourth line below the
complimentary closing to allow
room for the handwritten
signature.
Type the full name on the first line.
Type the business title, if used, on
the next line.
Basic Business
Letter Construction
Signature Block
Short titles may immediately follow the
name on the first line.
Example: Rick Harris, Director
Bureau of Health Provider
Standards
The State Health Officer prefers his
signature block to be as follows:
Donald E. Williamson, M.D.
State Health Officer
Basic Business
Letter Construction
Signature Block
For all ADPH correspondence, begin
the signature block at the center
point of the page.
When using letterhead, it is not
necessary to include the name of the
organization in the signature block.
It is acceptable to include the
organization name in the typed
contact information of an e-mail.
Basic Business
Letter Construction
Reference Initials
The reference initials begin on the
second line below the signature
block, at the left margin.
Use reference initials to indicate
who composed the letter and/or
who produced the printed letter.
Example: DEW/MJ
Basic Business
Letter Construction
Reference Initials
When a letter is generated for the
State Health Officers signature, it
is the departments preference to
include his initials, along with
initials of the author and typist.
Example: DEW/SW/MZ
Basic Business
Letter Construction
Enclosure/Attachment Notation
The enclosure/attachment
notation, if used, begins one line
below the reference initials, at the
left margin.
Type “Attachment(s)” or
“Enclosure(s)” to indicate other
items in the envelope.
Basic Business
Letter Construction
Enclosure/Attachment Notation
If this type of notation is needed,
use the definitions below to ensure
the correct notation is inserted:
An attachment is any document
that is attached, by paper clip or
staple, to the letter.
Basic Business
Letter Construction
Enclosure/Attachment Notation
An enclosure is any document that
is inserted in the same envelope
with the letter but is not attached.
Basic Business
Letter Construction
Copy Notation
The copy notation (cc:), if used,
begins one line below the
enclosure/attachment notation, at the
left margin, and is followed by a
colon.
If no enclosure/attachment notation
is used, type the copy notation one
line below the reference initials.
Basic Business
Letter Construction
Copy Notation
Some authors use c, pc, or Copy
to.
It is the departments preference to
use cc to indicate one or more
persons will be sent a copy of the
letter.
Basic Business
Letter Construction
ADPH Memo Standards
While letters are used for external
correspondence, memos are used
for internal correspondence.
The standard top margin of a memo
is two inches; however, this can be
reduced to eliminate the need for a
continuation page.
ADPH Memo Standards
Memos should have the heading
MEMORANDUM or Memo.
There is no preference for spacing,
underlining, or capitalization.
The heading begins at the left
margin.
ADPH Memo Standards
All memos should have the following
guide words:
TO:
THROUGH: (if applicable)
FROM:
DATE: (June 1, 2008, format)
SUBJECT:
ADPH Memo Standards
All guide words start at the left
margin and are followed by a colon.
There are two returns between each
of the guide words.
If a memo is through or from multiple
staff, each staff member should be
listed and should initial by their
name to indicate approval.
ADPH Memo Standards
Message (Body)
The message of the memo begins
on the second or third line below
the last guide word.
Paragraphs begin at the left margin
(or the first line of each paragraph
may be indented one-half inch).
ADPH Memo Standards
Message (Body)
Paragraphs are single spaced with
a double space between each
paragraph.
ADPH Memo Standards
Continuation Page
If a memo continues to the second
page, identify the second page
with three lines as follows:
Donald E. Williamson, M.D.
Page 2
June 1, 2008
ADPH Memo Standards
Continuation Page
The continuation header begins at
the left margin, one inch below the
top of the page.
Continue the message of the
memo on the third line below the
continuation header.
ADPH Memo Standards
Reference Initials
The reference initials begin on the
second line below the last line of
the message, at the left margin.
Use reference initials to indicate
who composed the memo and/or
who produced the printed memo.
Example: DEW/MJ
ADPH Memo Standards
Reference Initials
When a memo is generated from
the State Health Officer, it is the
department’s preference to include
his initials, along with initials of the
author and typist.
Example: DEW/SW/MZ
ADPH Memo Standards
Enclosure/Attachment Notation
The enclosure/attachment
notation, if used, begins one line
below the reference initials, at the
left margin.
Type “Attachment(s)” or
“Enclosure(s)” to indicate other
items in the envelope.
ADPH Memo Standards
Enclosure/Attachment Notation
If this type of notation is needed,
use the definitions below to ensure
the correct notation is inserted:
An attachment is any document
that is attached, by paper clip or
staple, to the memo.
ADPH Memo Standards
Enclosure/Attachment Notation
An enclosure is any document that
is inserted in the same envelope
with the memo but is not attached.
ADPH Memo Standards
Copy Notation
The copy notation (cc:), if used, begins
one line below the enclosure/attachment
notation, at the left margin, and is
followed by a colon.
If no enclosure/attachment notation is
used, type the copy notation one line
below the reference initials.
Some authors use c, pc, or Copy to.
ADPH Memo Standards
Copy Notation
It is the departments preference to
use cc to indicate one or more
persons will be sent a copy of the
memo.